Vendor Insights • Jetbuilt

A New Era of ProAV Market Intelligence

With our new subscription program, gain real-time visibility into what system integrators are designing, proposing, and closing, directly from live project data inside the Jetbuilt platform.

Unlock Jetbuilt’s Market Visibility

Jetbuilt provides unprecedented access to live channel activity:

This volume represents real, in-progress ProAV work—often at the earliest design stages, well before traditional sales data exists.

A New Standard for Market Share Insight

For the first time, vendors can measure true market share based on specifications, not historical shipment estimates.

This enables real KPI-driven evaluation of marketing effectiveness, sales engagement, and channel strategy—in near real time.

Deep Segmentation for Strategic & Tactical Advantage

Jetbuilt Insights dashboards can be segmented by:

Geography

Product Category

Market Segment

Project Size & Scope

Project Stage

Pipeline-Level Market Intelligence

Brand Share Benchmarking

Measure your brand’s share across active, in-progress system designs, not historical shipments—revealing true specification influence early in the pipeline.

Early Risk Signal Detection

Gain early awareness when products are removed or replaced, allowing proactive intervention before decisions are finalized.

Competitive Dynamics Visibility

Monitor real-world competitive behavior including product substitutions, specification persistence, flip rates, and swap activity across live projects.

Proactive Integrator Engagement

Identify and support integrators before projects close, reducing blind substitutions and improving close rates without disrupting design workflows.

Performance Trend Tracking

Track specification performance over time, enabling real KPIs for marketing effectiveness, sales engagement, and channel strategy.

Strategic Opportunity Identification

Surface large, strategic, and emerging opportunities—including projects where your brand is not yet specified but highly relevant.

Overview
Key Capabilities
Apogee Insights

What is it?

The Jetbuilt Vendor Insights Program is the foundational annual insight subscription available to all ProAV manufacturers. It enables vendors to understand, measure, and grow their business using live project-level data sourced directly from real-world system designs inside the Jetbuilt platform.

This program replaces legacy vendor programs with a single, unified offering, rolling all previous capabilities into a more powerful and actionable solution.

What Makes it Different?

The Jetbuilt Vendor Insights Program moves beyond:

Backward-looking shipment data
Surveys and anecdotal channel feedback
Historical market estimates

Instead, vendors gain near-future visibility into integrator intent, based on what is actively being designed, proposed, revised, and closed across tens of thousands of live projects.

Gain an Advantage with Jetbuilt

Access to Jetbuilt Vendor Insights allows you to take advatage of:

A dashboard of total Jetbuilt activity trends
Brand share tracking
Flip-rate tracking
Reporting on existing projects
Project Registration
API price list linkage
Monthly push notifications with curated performance summaries

Driven by Apogee Insights

Apogee Insights assisted Jetbuilt in the development of the data-driven framework for the new vendor program. Drawing on its expertise in market intelligence and industry analysis, Apogee Insights helped shape how project-level data could be translated into actionable insights that support earlier, more informed collaboration between manufacturers and integrators.

“This is a long-term shift in how manufacturers engage with the market. Jetbuilt sits at the center of integrator workflows, from pipeline to project delivery. Their scale and growth gives them a unique responsibility and opportunity to support better decisions earlier in the process, without compromising data integrity or integrator trust.“

— Sean Wargo, principal for Apogee Insights

Meet the Experts

Sean Wargo, Co-Founder

Data Scientist & Sr. Industry Analyst

A true “data whisperer”, turning complex data into actionable insights that help organizations understand markets, trends, and opportunities.

Lee Dodson, Co-Founder

ProAV Leader & Business Strategist

ProAV industry expert who has led marketing and strategy for top global brands—helping them become category leaders.

Book A Strategy Session

Meet with Jetbuilt and Apogee Insights for a working session on how real-world project data is changing how manufacturers understand demand and protect specifications. Informative, tailored to your business, and obligation-free.

Got Questions? We have answers!

What makes the Jetbuilt Vendor Insights Program different from traditional market insight or market share reports?

The Jetbuilt Vendor Insights Program is powered by live project specifications, not historical shipment data, surveys, or estimates. Vendors gain real-time visibility into what system integrators are actively designing, proposing, revising, and closing—often before final purchasing decisions are made.

What data is the Jetbuilt Vendor Insights Program based on?

All insight is derived from real-world project data inside the Jetbuilt platform, representing tens of thousands of active ProAV projects across geography, market segments, product categories, and project stages.

What insight do vendors receive through the Jetbuilt Vendor Insights Program?

Vendors gain visibility into:

Their share of projects being designed today
Whether products persist through design revisions
Where and how products are replaced or substituted
Competitive dynamics such as swap and flip rates
Market trends segmented by geography, product category, and market segment

This insight is trackable over time, enabling vendors to measure performance and inform sales, marketing, and channel strategy.

Can vendors participate in advanced engagement or enablement tools?

Yes. Vendors enrolled in the Jetbuilt Vendor Insights Program may optionally participate in additional value-added initiatives—such as educational resources, AI-driven reference designs, targeted marketing, and sales enablement tools—designed to add value to the integrator ecosystem while supporting vendor growth.

Alpha Program participants receive early access to many of these capabilities and help define how they are built.

What is the Alpha Program, and how is it different from the Jetbuilt Vendor Insights Program?

The Alpha Program is an invitation-only, high-engagement partnership for a limited number of vendors who want to help shape the future of vendor insight, engagement, and analytics within Jetbuilt.

While the Jetbuilt Vendor Insights Program provides visibility and intelligence, Alpha partners actively co-create new features, analytics, AI-driven tools, and vendor interaction models alongside the Jetbuilt development and insight teams.