UPDATE FROM INFOCOMM AVEC IN MIAMI
This week we were at InfoComm’s AV Executive Conference in Miami. I was asked to write and present the “Homework Express” exercise for the event. The theme of the event was selling “experiences” rather than boxes, or functionality. This has been a passion of mine during my career in AV. After all, our tech systems should inspire, excite, or even deeply sadden if that is the goal (the tech systems at Auschwitz Holocaust Museum is an example of that).
I put together an exercise where we listened to the “rant” of a client, then curated results that delivered the experience we felt the client was looking for. Let me know if you are interested in learning more about this experience exercise. I would be happy to send you some of the materials.
TWO NEW JETBUILT FEATURES THIS WEEK:
1 – Scope and Discussion Page text fields are no longer in small overlays. They are now full-screen text fields right on the builder page itself. This makes it much easier for you to type, paste and edit large multi-page text for your projects.
2 – All labor categories are not optionally taxed. You can now select to collect tax on each and every installation type independently. This allows you far more flexibility to properly collect tax on certain labor types and not others. Isn’t tax fun?
VIDEO UPDATE WITH COMING FEATURE ANNOUNCEMENT
Watch the video below as Paul discusses selling experiences, explains these new features, and gives a sneak-peek at two exciting features coming in the next few weeks.